Crafting a great header for your marketing emails can make a big difference. Join us as we explore what works best and include a ton of inspirations.
There’s an abundance of options on the email encryption market. Check out the best ones out there.
Email Sender Reputation is a key factor in your deliverability. Learn what is it, what influences it, and how to make it better.
You can calculate the open rate by dividing the total unique opens by the total recipients. Find out another formula and learn why open rate is a must-have metric.
Mail merge enables the easy integration of database information to an email template with placeholders. In Python, it makes adding personalization to multiple emails really simple. In this post, you will find several methods along with ready-to-use code samples.
The ability to send emails directly from Google Sheets can save you a lot of time. Check out how to do it right with our extensive case study.
We picked the most actionable email marketing metrics and broke them down by priority. Check out which KPIs are must-haves, and which ones you can neglect.
Proper email branding is a way to elaborate your brand awareness. Check out why you should use branded emails and the best practices for that.
BIMI authentication is a brand new weapon against spoofing. Are you curious about how it works? We’ve got everything covered for you.
R provides a few packages for sending emails via SMTP, Web API, and Microsoft Outlook. Check out the most popular ones, such as mailR, gmailR, and others.