First impressions matter a lot, and so do the welcome emails you send. Make sure you write one that really works, using our tips and inspirations.

The most common questions about confirmation emails are: how do confirmation emails work? why do confirmation emails take forever? what should you include in confirmation emails? Let’s examine the answers together to send impeccable confirmation emails, improve the users’ experience, and increase ROI.

Crafting a great header for your marketing emails can make a big difference. Join us as we explore what works best and include a ton of inspirations.

You can calculate the open rate by dividing the total unique opens by the total recipients. Find out another formula and learn why open rate is a must-have metric.

We picked the most actionable email marketing metrics and broke them down by priority. Check out which KPIs are must-haves, and which ones you can neglect.

Which email marketing blogs do you think are the best? We picked the top 12 resources that cover different topics and bring you inspiration in the upcoming year!

In this comprehensive guide, we explain how email tracking works and what the benefits are of using it. We also suggest the best tools for the task.

There are two major types of emails: transactional and marketing. However, they have numerous subtypes. Check out the real-life examples of those.