Email Sender Reputation is a key factor in your deliverability. Learn what is it, what influences it, and how to make it better.
Author: Zakhar Yung
How to Verify Email Address Without Sending an Email
There is no need to send an email to verify whether a recipient exists or not. You can ping an email box by hand or opt for a ready-to-use email verifier
Let’s Categorize Your Emails – What You Can Send and Why
There are two major types of emails: transactional and marketing. However, they have numerous subtypes. Check out the real-life examples of those.
What is an SMTP Server?
An SMTP server is a computer or app that is responsible for sending emails. Find answers to frequently asked questions about SMTP servers in this blog post
Emails and GDPR – 11 Questions to Answer
GDPR lays out the principles of personal data protection. We collected and answered the top 11 questions about how GDPR affects email marketing
Multiple SPF Records Do’s and Don’ts
Having multiple SPF records for one domain is a bad practice. Learn how to convert this for your own benefit and explore useful tips to set up an SPF record
Postfix vs. Sendmail vs. Exim
Of the following MTAs of Postfix, Exim, and Sendmail, which would suit your project? Check out the selection criteria and explore which MTA prevails.
Track Your Email Campaigns with Google Analytics
Google Analytics is a powerful tool for click tracking. You can also use it to track email opens for email campaigns. Here is a tutorial on how to do this
List Unsubscribe Header in Email
The list-unsubscribe header is an unsubscribe link displayed in the email header. Explore its benefits and how to set it up in this blog post.
How to Send Email Using API or SMTP
There are two email transfer methods: SMTP relay and Web API. Check out the pros and cons of each of them to know which one is the best for your project.
